This feed range was formerly known as Brigadier’s Choice. The official launch took place at this the 2025 PATS, Pet and Aquatics Trade Show. The new packaging and branding was showcased for the first time, after 18 months of strategic development.

The fresh rebrand brings the premium dog food range under our trusted Copdock Mill name. Yet the feed remains the same, allowing customers to rely on the high quality kibble that they are used to.

“We’re incredibly excited to bring our premium dog food range under the Copdock Mill brand,” said Marie Podkomorzy, Marketing Manager at Copdock Mill Wholesale. “This rebrand not only unifies our product offering but also reaffirms our dedication to delivering premium pet nutrition you can trust. The response we’ve had so far has been overwhelmingly positive, and we’re thrilled to bring the new look and feel to the market.”

Copdock Mill Premium Dog Food is specially formulated to suit all breeds throughout all life stages. Using only quality ingredients and manufactured in the UK to the highest standard, pet owners can be assured their best friend will get all they need from this highly palatable dog food. All diets are complete, balanced and hypo-allergenic, formulated to meet the unique dietary requirements of pets.

Sustainability is a priority for us here at Copdock Mill, and the new packaging is no exception. The entire Copdock Mill Premium Dog Food range now comes in recyclable LDPE 4 packaging! This allows consumers to reduce their environmental impact without compromising the freshness and quality of the feed inside.

Interested in any of these products? Click on one of the links below to either start your trade account application with Copdock Mill today, or purchase any of these products on our Gladwells Pet & Country Store website.

Apply for a Trade Account Purchase Online

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Copdock Mill are excited to announce that we are finalists in two categories of the Pet Industry Federation Awards Awards 2025! These categories are:

• Wholesaler Of The Year
• New Product Of The Year (Food) – Our Range Layers Pellets with UrticaPlus

Good luck to all fellow finalists in these categories and we have our fingers crossed for the awards on the 6th November.

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Copdock Mill are excited to announce that we have acquired Dobbyman Ltd, a Pet & Animal Wholesaler, based in Kent. This acquisition will begin at the start of September 2025, which forms a part of Copdock Mill Wholesale five year strategic growth plan.

What does this mean for our customers?

Better service – A stronger team, ready to support your needs.

More offerings – An expanded range of products you can count on.

The same commitment – You’ll still receive the excellent care and reliability you’ve come to expect.

Commenting on the acquisition, Darrel Strachan, our Director of Business Development at Copdock Mill Wholesale, said: “The integration of Dobbyman Ltd into our business represents a significant step in our continued growth strategy. This move not only broadens our reach and product portfolio but also underlines our commitment to providing customers with a best-in-class wholesale service.”

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Copdock Mill Wholesale are thrilled to announce that we have been shortlisted as a finalist in the ‘Supplier of the year’ category of the PetQuip Awards 2025! Congratulations to all our fellow finalists and fingers crossed for the awards on the 29th September.

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Copdock Mill Wholesale are delighted to be sponsoring the 2025 PetQuip Awards, the UK’s prestigious annual celebration of innovation and excellence and the opportunity to mark the incredible achievements of companies and individuals.

Entries are now open for the awards, there are 16 categories to choose from, covering every aspect of the pet industry. The closing date for submissions is Thursday 26 June, we urge you to enter!

For more details on the categories and how to enter, please click this link below:

http://www.petquip.com/uk/awards-enter.htm

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The nominations have been released for the 2025 Pet Product Marketing (Warners Group) Retailer Recommended Awards. We are very proud to say that our team and products have been nominated in five categories!

Nominations:
Sales Rep Of The Year – Daisy Maclean
Wholesaler Of The Year – Copdock Mill Wholesale
Wild Animal Product Of The Year – Copdock Mill Wild Bird Garden Feast Mix
Manufacturer Of The Year – Copdock Mill
Bird Product Of The Year – SkyGold Cockatiel & Parakeet Mix

If you are one of our lovely retailers, you can place your vote for us here!

(Voting closes on May 19, 2025)

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It’s giving season and we think it’s important to keep charities in mind at this time of year, as well as our impact on our environment.

This Christmas, instead of sending out physical Christmas cards, Copdock Mill sent an e-card. The cost of cards and postage was then donated to Crohn’s & Colitis UK as a Christmas donation.

Crohn’s & Colitis UK:

Every day, people are diagnosed with Crohn’s or Colitis, the two main forms of inflammatory bowel disease. This could be any age, rich or poor, of any faith or none, of any ethnicity, sexuality, or gender. Whoever you are, a diagnosis of Crohn’s or Colitis will be life changing. Find out more in the video below about who they are, what they do, and how they do it and their strategy guides.

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The team was excited to attend the largest PATS show yet to meet existing customers and new faces. We had a brilliant and busy time over the three days and made a lot of new connections in the industry.

Working with GH Display, Copdock Mill arrived at the show with a brand new stand and the bespoke design certainly turned a few heads! “This was the first time Copdock Mill approached a stand builder for one of their events, and everyone at GH Display was thrilled to have our design chosen as the stand of choice for one of the UK’s finest animal feed wholesalers” – GH Display, LinkedIn.

We showcased our extensive Copdock Mill range including wild bird feed, poultry feed, pond feed and much more. New to launch this year at PATS were our Copdock Mill gift boxes.

Copdock Mill Wholesale just dropped our very first Natural Dog Treat Gift Box, and it’s making tails wag everywhere! Unveiled at PATS 2024, these boxes stole the show, with traders buzzing about this fresh find. Ideal for Christmas, birthdays, or just for being a good dog, the boxes are a great addition to any pet feed store looking to offer pet owners the opportunity to gift their dogs with a tasty selection of natural treats! We even offer the boxes as part of our bespoke own label service, so stores looking to add to their own brand, can! It’s the first of its kind from our brand and sets the precedent for the rebrand of our other natural dog treat and premium dog food products later this year.

The Wild Bird Gift Boxes are filled with bird seed, suet and feeders which differ depending on the type of box you choose. With the Copdock Mill bird range having been a popular choice for bird feeders, watchers and pet shops for years these gift boxes ensure a quality gift at a competitive price.

Our bespoke own label service was advertised at PATS and is available to our trade customers to bring their brand to life. Choose from a selection of our own brand products, including the new gift boxes, and our team will create a bespoke label design for your brand. Elevate your branding with products you can trust.

Also launched this year was our new Nationwide Service! As part of a five year plan, Copdock Mill Wholesale are going nationwide. Our full catalogue is now available, minimum order quantities apply.

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The company held a breakfast morning for all the staff on Thursday 19th September 2024 at Copdock Mill. With our staff making generous donations towards hot dogs, bacon rolls, teas and coffees, we managed to raise £261.10 for the charity.

More about Macmillan Cancer Support:

Macmillan Cancer Support help support local information centres, cancer support groups, benefits advisers and cancer support specialists, as well as help with practical, medical, financial and emotional support.

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